- Views ·
Keeping the conversation going
Directly or indirectly, thought leadership is often the top priority in corporate communications. But it requires expertise as well as having the courage of your convictions.
openHub
CS launches new yearbook for entrepreneurs
Credit Suisse has a new publication called «escher» geared to entrepreneurs. The yearbook was conceived and produced by Zurich agencies Source and open up.
- Views ·
Something for the ear
In recent years the podcast trend has arrived in Switzerland. Many are now asking whether their organisation also needs them. Our audio piece provides some answers.
Crealogix commissions open up with corporate communications
Leading Swiss fintech Crealogix has chosen the advisory services of Zurich-based PR and communications agency open up AG. The agency will also serve as Crealogix’s media office.
I can see clearly now
After a year where so many things were murky and unclear, in the new video and new year’s greeting the entire open up team takes an optimistic look ahead to 2021.
- Views ·
Digital overtransformation in corporate communications
In recent years we’ve kicked off articles for many customers in a whole range of industries with sentences like “Digital transformation is changing the Swiss market more and more rapidly...,” or words to that effect. What companies should be aware of when it comes to communicating about digital transformation.
Swiss4net entrusts open up with its communications
Swiss4net is a partner to municipalities, cities and electricity companies, providing them with a long-term, all-inclusive package for developing FTTH (fibre-to-the-home) fibre-optic networks.
Switzerland’s no. 1 Swiss PR agency
Every year the trade magazine Schweizer Journalist surveys business and specialist journalists on the quality of media relations in Switzerland. Besides the work of corporate spokespeople, they also rate the performance of PR agencies. Following a no. 1 ranking in 2017, open up has again placed top in the 2020 ratings. We’re delighted with this result and would like to thank journalists for their votes.
- Views ·
Long live the intranet – provided it’s done right
Advances in technology are providing internal communications with new tools for dialogue and sharing. But making this exchange happen requires one thing above all: exciting content.
- Views ·
Fact-checking social media
COVID-19 has turned the world on its head: in the flood of facts, theories and wild speculation, it can be hard to know what is true. Fact-checking has become more important than ever.
Bank CIC relies on open up’s communications expertise
Bank CIC (Schweiz) AG has hired PR and communications agency open up to support it with corporate communications in Switzerland.
- Views ·
Home alone in the office
Despite the home office revolution of recent weeks, it’s too early to speak of the death of the of-fice. In the long run, humans are social beings who need personal contact.
Why look far afield …
At our annual event we and our guests lingered long into a balmy evening at Certo, the Italian restaurant next door. Check out the pictures.
- Views ·
It’s all in the mix
The fact that there’s less and less diversity, both in nature and the media landscape, is worrying. But if you look you’ll find projects that promote and encourage diversity.
In search of perfection
Our 2017 Christmas card took two attempts. Sometimes the right solution – whether it’s a photo, a title, or a content strategy – takes more than one go.
Annual Party 2018: Change of perspective
At our 2018 annual event there was plenty of good discussion about life, the universe, and even work. Need a change in perspective? Check out the picture gallery.
The stuff that stories are made on
The seamstress on our Christmas card know that her customers value quality and craftsmanship even more than the price per metre. The same goes for us.
Annual Party2019: It was good to see you again!
The weather played ball and as promised, this year’s open up event took place in warm sunshine. You’ll find some impressions in our picture gallery.
- Views ·
How to avoid being left speechless
We talk to robots, slam poets tell stories, and we spend hours listening to podcasts. The spoken language is enjoying a revival.
open up creates content for Swissbau
Switzerland’s biggest construction trade fair is now positioning itself as a networking platform. open up is compiling the relevant content and managing the social media channels.