Bank CIC relies on open up’s communications expertise
Bank CIC (Schweiz) AG has hired PR and communications agency open up to support it with corporate communications in Switzerland.
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Home alone in the office
Despite the home office revolution of recent weeks, it’s too early to speak of the death of the of-fice. In the long run, humans are social beings who need personal contact.
Open up to support Vontobel Asset Management with media relations
Vontobel Asset Management has hired PR and communications agency open up for its media relations in Switzerland.
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Consider a rethink rather than covidwashing
From the communications point of view the situation around the coronavirus isn’t all negative. It’s forcing many companies to abandon old, rigid habits
open up: makes successful pitch for Dell Technologies account
After several rounds of a pitch procedure, US company Dell Technologies has hired PR and communications agency open up AG to handle its public relations in Switzerland.
Principal Global Investors entrusts media relations to open up
Principal Global Investors is one of the world’s biggest asset managers, with assets under man-agement of USD 476.4 billion (31 December 2019). Based in Des Moines, Iowa, the US company has had a branch in Switzerland for more than three years. It has entrusted open up with its Swiss media relations.
There’s nothing like the feeling of freedom
There’s nothing like the feeling of freedom and ease that come from the aroma of coffee and freshly baked bread in the morning Mediterranean sun.
VanEck entrusts Swiss media relations to open up
In recent months global financial services provider VanEck has more than doubled its offering of exchange traded funds (ETFs) in Switzerland. The New York-based family-run firm, which has assets under management of around USD 51 billion, is further building brand awareness in Switzerland, and has commissioned PR and communications agency open up to take charge of its media relations.
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Does AI write better copy?
Machines are making inroads into our lives and turning everything on its head. What about communica-tions, where the interpersonal dimension is apparently so important?
open up: Contributing media relations and content production to SENN’s integrated communications
SENN is a family business operating in real estate development, planning and construction. Open up is supporting SENN with media relations and content production as part of a comprehensive digital campaign run in collaboration with digital marketing agency BlueGlass.
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What a pot of pink paint has to do with communications
Well-to-do dual income couples, generous epicureans and lovers of fine things: welcome to the world of LGBT. You need more than a big pot of pink paint to appeal to this big-spending audience.
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Organisations: the media companies of the future?
Custom media are a response to the challenges raised by a changing media landscape. How can organisations use them to add value for their customers?
Why look far afield …
At our annual event we and our guests lingered long into a balmy evening at Certo, the Italian restaurant next door. Check out the pictures.
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It’s all in the mix
The fact that there’s less and less diversity, both in nature and the media landscape, is worrying. But if you look you’ll find projects that promote and encourage diversity.
In search of perfection
Our 2017 Christmas card took two attempts. Sometimes the right solution – whether it’s a photo, a title, or a content strategy – takes more than one go.
Annual Party 2018: Change of perspective
At our 2018 annual event there was plenty of good discussion about life, the universe, and even work. Need a change in perspective? Check out the picture gallery.
The stuff that stories are made on
The seamstress on our Christmas card know that her customers value quality and craftsmanship even more than the price per metre. The same goes for us.
Annual Party2019: It was good to see you again!
The weather played ball and as promised, this year’s open up event took place in warm sunshine. You’ll find some impressions in our picture gallery.
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How to avoid being left speechless
We talk to robots, slam poets tell stories, and we spend hours listening to podcasts. The spoken language is enjoying a revival.
open up creates content for Swissbau
Switzerland’s biggest construction trade fair is now positioning itself as a networking platform. open up is compiling the relevant content and managing the social media channels.