{"id":12011,"date":"2018-01-03T08:00:39","date_gmt":"2018-01-03T08:00:39","guid":{"rendered":"https:\/\/www.open-up.ch\/because-print-creates-identity\/"},"modified":"2020-06-05T09:57:49","modified_gmt":"2020-06-05T09:57:49","slug":"because-print-creates-identity","status":"publish","type":"post","link":"https:\/\/www.open-up.ch\/en\/because-print-creates-identity\/","title":{"rendered":"\u00abBecause print creates identity\u00bb"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12011\" class=\"elementor elementor-12011 elementor-8225\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8f30de5 left right elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"8f30de5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b40f2b1\" data-id=\"b40f2b1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e0f5b7b elementor-widget elementor-widget-image\" data-id=\"e0f5b7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1340\" height=\"885\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ.jpg\" class=\"attachment-full size-full wp-image-8228\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ.jpg 1340w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ-300x198.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ-768x507.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ-1024x676.jpg 1024w\" sizes=\"(max-width: 1340px) 100vw, 1340px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-30354b4 elementor-section-full_width left right headf elementor-section-height-default elementor-section-height-default\" data-id=\"30354b4\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e7cd120\" data-id=\"e7cd120\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-edef507 elementor-widget elementor-widget-text-editor\" data-id=\"edef507\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>03.01.18 |<\/p><h1 class=\"h_post\"><strong>\u00abBecause print creates identity\u00bb<\/strong><\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1979a25 elementor-section-full_width left right elementor-section-height-default elementor-section-height-default\" data-id=\"1979a25\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6277829\" data-id=\"6277829\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a2075e9 elementor-widget elementor-widget-text-editor\" data-id=\"a2075e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Even tough the sd magazine is created completely by the editors of the Department of Social Welfare, we for once wanted to talk to an outside expert. Kilian Borter is partner at the PR agency open up from Zurich, that was honoured as the best Swiss PR agency in 2017.<\/strong><\/p>\n<p>Read the full Article in the <a href=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2019\/10\/Stadt_Zuerich_SD_MAGAZIN_01_2018-1.pdf\" target=\"_blank\" rel=\"noopener\">Magazine of the City of Zurich Department of Social Welfare<\/a>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7ab85f2 elementor-section-full_width left right elementor-section-height-default elementor-section-height-default\" data-id=\"7ab85f2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-42b636e\" data-id=\"42b636e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f1fb519 elementor-widget elementor-widget-ee-breadcrumbs\" data-id=\"f1fb519\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ee-breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"ee-breadcrumbs\" itemscope=\"\" itemtype=\"http:\/\/schema.org\/BreadcrumbList\"><\/ul>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e061693 elementor-section-stretched elementor-section-full_width linkcolorgreen elementor-section-height-default elementor-section-height-default\" data-id=\"e061693\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7b806a7\" data-id=\"7b806a7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22aef57 elementor-widget elementor-widget-spacer\" data-id=\"22aef57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The City of Zurich Department of Social Welfare has relaunched its staff magazine. Kilian Borter talks about internal communications and why print is far from dead.<\/p>\n","protected":false},"author":1,"featured_media":8228,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[101],"tags":[],"class_list":["post-12011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agency-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00abBecause print creates identity\u00bb - open up<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00abBecause print creates identity\u00bb - open up\" \/>\n<meta property=\"og:description\" content=\"The City of Zurich Department of Social Welfare has relaunched its staff magazine. Kilian Borter talks about internal communications and why print is far from dead.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/\" \/>\n<meta property=\"og:site_name\" content=\"open up\" \/>\n<meta property=\"article:published_time\" content=\"2018-01-03T08:00:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-05T09:57:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1340\" \/>\n\t<meta property=\"og:image:height\" content=\"885\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin@blueglass.ee\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin@blueglass.ee\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00abBecause print creates identity\u00bb - open up","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/","og_locale":"en_US","og_type":"article","og_title":"\u00abBecause print creates identity\u00bb - open up","og_description":"The City of Zurich Department of Social Welfare has relaunched its staff magazine. Kilian Borter talks about internal communications and why print is far from dead.","og_url":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/","og_site_name":"open up","article_published_time":"2018-01-03T08:00:39+00:00","article_modified_time":"2020-06-05T09:57:49+00:00","og_image":[{"width":1340,"height":885,"url":"https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ.jpg","type":"image\/jpeg"}],"author":"admin@blueglass.ee","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin@blueglass.ee"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/#article","isPartOf":{"@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/"},"author":{"name":"admin@blueglass.ee","@id":"https:\/\/www.open-up.ch\/en\/#\/schema\/person\/ceb41e535221095d7925d54940efa2ff"},"headline":"\u00abBecause print creates identity\u00bb","datePublished":"2018-01-03T08:00:39+00:00","dateModified":"2020-06-05T09:57:49+00:00","mainEntityOfPage":{"@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/"},"wordCount":73,"image":{"@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/#primaryimage"},"thumbnailUrl":"https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ.jpg","articleSection":["Agency News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/","url":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/","name":"\u00abBecause print creates identity\u00bb - open up","isPartOf":{"@id":"https:\/\/www.open-up.ch\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/#primaryimage"},"image":{"@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/#primaryimage"},"thumbnailUrl":"https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ.jpg","datePublished":"2018-01-03T08:00:39+00:00","dateModified":"2020-06-05T09:57:49+00:00","author":{"@id":"https:\/\/www.open-up.ch\/en\/#\/schema\/person\/ceb41e535221095d7925d54940efa2ff"},"breadcrumb":{"@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/#primaryimage","url":"https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ.jpg","contentUrl":"https:\/\/www.open-up.ch\/wp-content\/uploads\/2018\/01\/180103_FA_SOZ.jpg","width":1340,"height":885},{"@type":"BreadcrumbList","@id":"https:\/\/www.open-up.ch\/weil-ein-printmedium-identitaet-schafft\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.open-up.ch\/en\/"},{"@type":"ListItem","position":2,"name":"\u00abBecause print creates identity\u00bb"}]},{"@type":"WebSite","@id":"https:\/\/www.open-up.ch\/en\/#website","url":"https:\/\/www.open-up.ch\/en\/","name":"open up","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.open-up.ch\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.open-up.ch\/en\/#\/schema\/person\/ceb41e535221095d7925d54940efa2ff","name":"admin@blueglass.ee","url":"https:\/\/www.open-up.ch\/en\/author\/adminblueglass-ee\/"}]}},"_links":{"self":[{"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/posts\/12011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/comments?post=12011"}],"version-history":[{"count":5,"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/posts\/12011\/revisions"}],"predecessor-version":[{"id":16361,"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/posts\/12011\/revisions\/16361"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/media\/8228"}],"wp:attachment":[{"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/media?parent=12011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/categories?post=12011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.open-up.ch\/en\/wp-json\/wp\/v2\/tags?post=12011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}