{"id":29163,"date":"2019-07-09T10:34:28","date_gmt":"2019-07-09T10:34:28","guid":{"rendered":"https:\/\/www.open-up.ch\/%e1%8e%97-openhub\/"},"modified":"2025-09-09T07:19:03","modified_gmt":"2025-09-09T07:19:03","slug":"openhub","status":"publish","type":"page","link":"https:\/\/www.open-up.ch\/fr\/openhub\/","title":{"rendered":"\u1397 openHub"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"29163\" class=\"elementor elementor-29163 elementor-3774\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6c4aa13 elementor-section-full_width elementor-section-height-min-height headimg elementor-section-height-default elementor-section-items-middle\" data-id=\"6c4aa13\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-34b50c7\" data-id=\"34b50c7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f4f6f96 elementor-widget elementor-widget-spacer\" data-id=\"f4f6f96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2243d92 elementor-section-full_width left right headf elementor-section-height-default elementor-section-height-default\" data-id=\"2243d92\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f4c4e83\" data-id=\"f4c4e83\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dcfeca1 h1_bullet elementor-widget elementor-widget-text-editor\" data-id=\"dcfeca1\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"test\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>openHub<\/h1>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5df81a3 elementor-section-full_width left ophub elementor-section-height-default elementor-section-height-default\" data-id=\"5df81a3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-842422e newsfilter\" data-id=\"842422e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fe9fb4e elementor-widget elementor-widget-text-editor\" data-id=\"fe9fb4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>filtrer par:<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d59fb2c elementor-widget elementor-widget-text-editor\" data-id=\"d59fb2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.open-up.ch\/fr\/%e1%8e%97-openhub\/apercus\/\">Aper\u00e7us<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5324e56 elementor-widget elementor-widget-text-editor\" data-id=\"5324e56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.open-up.ch\/fr\/%e1%8e%97-openhub\/points-de-vue\/\">Points de vue<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24c3d6b elementor-widget elementor-widget-text-editor\" data-id=\"24c3d6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.open-up.ch\/fr\/%e1%8e%97-openhub\/en-ce-qui-nous-concerne\/\">En ce qui nous concerne<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2deefca elementor-widget elementor-widget-text-editor\" data-id=\"2deefca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&nbsp;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08be832 elementor-widget elementor-widget-text-editor\" data-id=\"08be832\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&nbsp;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3661284\" data-id=\"3661284\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ec8f5ef ee-grid-columns-2 ee-grid-columns-tablet-2 ee-grid-columns-mobile-1 ee-grid-align--stretch ee-grid-halign--left elementor-widget elementor-widget-posts-extra\" data-id=\"ec8f5ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_grid_columns_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;columns&quot;:&quot;2&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;classic_layout&quot;:&quot;default&quot;,&quot;classic_grid_columns_spacing_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:12,&quot;sizes&quot;:[]},&quot;classic_grid_columns_spacing_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts-extra.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ee-grid ee-loop ee-grid--default\"><div class=\"ee-grid__item--sizer\"><\/div><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-42094 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/diriger-malgre-la-fragilite-le-vrai-test-du-leadership\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2026\/01\/taylor-nicole-qh7nlsk-ije-unsplash-1024x683.jpg\" class=\"attachment-large size-large wp-image-42084\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2026\/01\/taylor-nicole-qh7nlsk-ije-unsplash-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2026\/01\/taylor-nicole-qh7nlsk-ije-unsplash-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2026\/01\/taylor-nicole-qh7nlsk-ije-unsplash-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2026\/01\/taylor-nicole-qh7nlsk-ije-unsplash-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2026\/01\/taylor-nicole-qh7nlsk-ije-unsplash.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/diriger-malgre-la-fragilite-le-vrai-test-du-leadership\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Diriger malgr\u00e9 la fragilit\u00e9 : le vrai test du leadership<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Un probl\u00e8me de sant\u00e9 du dirigeant n\u2019est pas seulement une \u00e9preuve personnelle, c\u2019est un enjeu de gouvernance, de communication et de r\u00e9silience collective. Alors que faire quand un leader tombe malade ? Voici huit \u00e9tapes pour permettre \u00e0 une entreprise de communiquer avec empathie tout en restant transparente. <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 26.01.2026|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-42000 post type-post status-publish format-standard has-post-thumbnail hentry category-apercus\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/le-bonheur-tient-dans-un-geste\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img decoding=\"async\" width=\"1024\" height=\"724\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tja-maneki-neko-hr-rgb-a5-1024x724.jpg\" class=\"attachment-large size-large wp-image-41981\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tja-maneki-neko-hr-rgb-a5-1024x724.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tja-maneki-neko-hr-rgb-a5-300x212.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tja-maneki-neko-hr-rgb-a5-768x543.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tja-maneki-neko-hr-rgb-a5-1536x1086.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tja-maneki-neko-hr-rgb-a5.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--apercus\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/apercus\/\">\n\t\t\t\t\t\tAper\u00e7us\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/le-bonheur-tient-dans-un-geste\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Le bonheur tient dans un geste<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Les Maneki-neko, ces \u00ab chats qui invitent \u00bb, incarnent depuis toujours la chance et attirent l\u2019attention par leur geste simple mais puissant. Une belle m\u00e9taphore pour notre m\u00e9tier, o\u00f9 le bon signe, la bonne histoire ou le bon clin d\u2019\u0153il peut tout changer. Une communication juste, visuelle et \u00e9motionnelle cr\u00e9e des moments qui comptent, rapproche et inspire.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 07.01.2026|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-42079 post type-post status-publish format-standard has-post-thumbnail hentry category-en-ce-qui-nous-concerne\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/contenus-multimedias-open-up-lance-une-nouvelle-offre-avec-tincan\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tc-open-up-website-bild-v01-1024x683.jpg\" class=\"attachment-large size-large wp-image-41966\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tc-open-up-website-bild-v01-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tc-open-up-website-bild-v01-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tc-open-up-website-bild-v01-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tc-open-up-website-bild-v01-1536x1025.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/12\/tc-open-up-website-bild-v01.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--en-ce-qui-nous-concerne\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/en-ce-qui-nous-concerne\/\">\n\t\t\t\t\t\tEn ce qui nous concerne\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/contenus-multimedias-open-up-lance-une-nouvelle-offre-avec-tincan\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Contenus multim\u00e9dias : open up lance une nouvelle offre avec Tincan<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">open up et Tincan associent contenus cr\u00e9atifs et expertise num\u00e9rique. Textes, images, animations et audio fusionnent pour cr\u00e9er des formes de communication qui favorisent la compr\u00e9hension, suscitent des \u00e9motions et ont un effet durable. Aussi vari\u00e9es que peut l'\u00eatre la communication moderne d'aujourd'hui. <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 15.12.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-41870 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/au-commencement-le-consultant\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/11\/istock-2217244948-1024x683.jpg\" class=\"attachment-large size-large wp-image-41848\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/11\/istock-2217244948-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/11\/istock-2217244948-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/11\/istock-2217244948-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/11\/istock-2217244948.jpg 1253w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/au-commencement-le-consultant\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Au commencement, le Consultant<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Qui a r\u00e9solu la premi\u00e8re crise de communication de l\u2019histoire ?\r\nSpoiler : Pas un gourou des RP de Gen\u00e8ve ou de Zurich.\r\nLes leaders ont besoin de personnes qui donnent de l\u2019orientation, affinent le r\u00e9cit et rendent l\u2019impact possible.\r\n<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 04.12.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-41796 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/agentur-austausch-pr-in-der-schweiz-vs-uk\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/20250821-093626-1-1024x768.jpg\" class=\"attachment-large size-large wp-image-41699\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/20250821-093626-1-1024x768.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/20250821-093626-1-300x225.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/20250821-093626-1-768x576.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/20250821-093626-1-1536x1152.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/20250821-093626-1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/agentur-austausch-pr-in-der-schweiz-vs-uk\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">\u00c9change entre agences: les RP en Suisse et au Royaume-Uni<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Cet \u00e9change entre l\u2019agence britannique Prova et open up a mis en \u00e9vidence de nombreux points communs, mais aussi de petites diff\u00e9rences. Evelyne Oechslin et Ryan Witton en parlent dans le reportage audio.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 22.10.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-41464 post type-post status-publish format-standard has-post-thumbnail hentry category-sichtweisen category-views\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/dans-la-tete-des-graphistes\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/header-quelle-chatgpt-1024x683.jpg\" class=\"attachment-large size-large wp-image-41394\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/header-quelle-chatgpt-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/header-quelle-chatgpt-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/header-quelle-chatgpt-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/10\/header-quelle-chatgpt.jpg 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--sichtweisen\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/category\/sichtweisen\/\">\n\t\t\t\t\t\tSichtweisen\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/dans-la-tete-des-graphistes\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Dans la t\u00eate des graphistes<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Les r\u00e9dacteurs fournissent les textes, les graphistes les mettent en page. Rien de plus facile, n\u2019est-ce pas? Un article sur l\u2019interaction fascinante et stimulante entre texte et conception graphique.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 02.10.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-40478 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/ce-que-lia-peut-nous-apprendre-sur-la-communication\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/07\/titelbild-image-generated-by-chatgpt-bild-generiert-mit-chatgpt-image-generee-par-chatgpt-1024x683.jpg\" class=\"attachment-large size-large wp-image-40451\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/07\/titelbild-image-generated-by-chatgpt-bild-generiert-mit-chatgpt-image-generee-par-chatgpt-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/07\/titelbild-image-generated-by-chatgpt-bild-generiert-mit-chatgpt-image-generee-par-chatgpt-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/07\/titelbild-image-generated-by-chatgpt-bild-generiert-mit-chatgpt-image-generee-par-chatgpt-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/07\/titelbild-image-generated-by-chatgpt-bild-generiert-mit-chatgpt-image-generee-par-chatgpt.jpg 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/ce-que-lia-peut-nous-apprendre-sur-la-communication\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Ce que l\u2019IA peut nous apprendre sur la communication<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Nous optimisons jusque dans les moindres d\u00e9tails les prompts des chatbots bas\u00e9s sur l\u2019IA, mais nous envoyons des e-mails contradictoires \u00e0 nos coll\u00e8gues \u2013 et nous nous \u00e9tonnons qu\u2019ils ne les comprennent pas correctement. De nombreuses r\u00e8gles de base relatives \u00e0 l\u2019utilisation de l\u2019IA s\u2019appliquent \u00e9galement \u00e0 la communication interpersonnelle.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 28.07.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-40173 post type-post status-publish format-standard has-post-thumbnail hentry category-en-ce-qui-nous-concerne\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/open-up-etoffe-son-equipe-dirigeante\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/erweiterte-gl-open-up-1024x683.jpg\" class=\"attachment-large size-large wp-image-40162\" alt=\"Christina Wahlstrand, Nabila Bouzuoina, Melanie Scheider, Kilian Borter und Evelyne Oechslin (vlnr)\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/erweiterte-gl-open-up-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/erweiterte-gl-open-up-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/erweiterte-gl-open-up-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/erweiterte-gl-open-up-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/erweiterte-gl-open-up.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--en-ce-qui-nous-concerne\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/en-ce-qui-nous-concerne\/\">\n\t\t\t\t\t\tEn ce qui nous concerne\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/open-up-etoffe-son-equipe-dirigeante\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">open up \u00e9toffe son \u00e9quipe dirigeante<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">open up, pilot\u00e9e par ses fondateurs, renforce son \u00e9quipe de direction. Nabila Bouzouina et Evelyne Oechslin rejoignent ainsi le nouveau comit\u00e9 \u00e9largi.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 30.06.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-40151 post type-post status-publish format-standard has-post-thumbnail hentry category-apercus\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/en-bonne-compagnie-temps-forts-de-notre-evenement-2025\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/ct53907-1024x683.jpg\" class=\"attachment-large size-large wp-image-39975\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/ct53907-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/ct53907-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/ct53907-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/ct53907-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/06\/ct53907.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--apercus\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/apercus\/\">\n\t\t\t\t\t\tAper\u00e7us\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/en-bonne-compagnie-temps-forts-de-notre-evenement-2025\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">En bonne compagnie \u2013 Temps forts de notre \u00e9v\u00e9nement 2025<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Pour nous, les rencontres personnelles sont tout aussi essentielles qu\u2019une communication efficace. C\u2019est pourquoi, une fois par an, nous avons le plaisir d\u2019inviter nos clients, partenaires et amis \u00e0 nous rejoindre. Le 12 juin, le Helvtibar de Zurich a offert le cadre id\u00e9al : nous avons partag\u00e9 un moment convivial et profit\u00e9 d\u2019une soir\u00e9e d\u2019\u00e9t\u00e9 port\u00e9e par une atmosph\u00e8re chaleureuse et des \u00e9changes inspirants.\r\n<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 19.06.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-39838 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/le-luxe-a-lere-de-lillusion-une-urgence-de-verite\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/05\/sichtweise-map-1024x683.jpg\" class=\"attachment-large size-large wp-image-39827\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/05\/sichtweise-map-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/05\/sichtweise-map-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/05\/sichtweise-map-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/05\/sichtweise-map.jpg 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/le-luxe-a-lere-de-lillusion-une-urgence-de-verite\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Le luxe \u00e0 l\u2019\u00e8re de l\u2019illusion\u202f: une urgence de v\u00e9rit\u00e9<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">L\u2019IA peut g\u00e9n\u00e9rer des images. Les influenceurs peuvent imiter l\u2019authenticit\u00e9. Mais seule une communication enracin\u00e9e dans l\u2019authenticit\u00e9 peut pr\u00e9server l\u2019essence du luxe. \u00c0 l\u2019heure des r\u00e9cits synth\u00e9tiques et du bruit digital, le luxe doit retrouver sa voix \u2014 ou risquer de perdre son sens. <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 30.05.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-39588 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/la-liberte-de-la-presse-internationale-est-gravement-menacee\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"719\" height=\"516\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/04\/alamy-eo-sichtweise-2s4r69e.jpg\" class=\"attachment-large size-large wp-image-39580\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/04\/alamy-eo-sichtweise-2s4r69e.jpg 719w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/04\/alamy-eo-sichtweise-2s4r69e-300x215.jpg 300w\" sizes=\"(max-width: 719px) 100vw, 719px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/la-liberte-de-la-presse-internationale-est-gravement-menacee\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">La libert\u00e9 de la presse internationale est gravement menac\u00e9e<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Dans de nombreux pays, les stations \u00abRadio Free Europe\u00bb et \u00abVoice of America\u00bb sont les seules sources d\u2019information ind\u00e9pendantes. Or, il est maintenant question de leur couper les vivres.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 16.04.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-39037 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/la-fenetre-doverton-quand-limpensable-devient-acceptable\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/02\/mika-baumeister-unsplash-nb--sichtweise-1024x683.jpg\" class=\"attachment-large size-large wp-image-39028\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/02\/mika-baumeister-unsplash-nb--sichtweise-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/02\/mika-baumeister-unsplash-nb--sichtweise-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/02\/mika-baumeister-unsplash-nb--sichtweise-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/02\/mika-baumeister-unsplash-nb--sichtweise-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2025\/02\/mika-baumeister-unsplash-nb--sichtweise.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/la-fenetre-doverton-quand-limpensable-devient-acceptable\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">La Fen\u00eatre d&#8217;Overton : Quand l&#8217;impensable devient acceptable<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Ce concept montre comment des id\u00e9es controvers\u00e9es sont progressivement accept\u00e9es et font partie du courant dominant. La politique, les m\u00e9dias et les entreprises profitent de cette dynamique, souvent sans que nous nous en rendions compte.  En tant que sp\u00e9cialistes des relations publiques, il est de notre devoir de rester vigilants.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 13.02.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-36903 post type-post status-publish format-standard has-post-thumbnail hentry category-apercus\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/des-moments-inoubliables-qui-touchent-emeuvent-et-inspirent\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/motiv-claudio-thoma-druckqualitaet-1024x683.jpg\" class=\"attachment-large size-large wp-image-36873\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/motiv-claudio-thoma-druckqualitaet-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/motiv-claudio-thoma-druckqualitaet-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/motiv-claudio-thoma-druckqualitaet-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/motiv-claudio-thoma-druckqualitaet-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/motiv-claudio-thoma-druckqualitaet.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--apercus\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/apercus\/\">\n\t\t\t\t\t\tAper\u00e7us\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/des-moments-inoubliables-qui-touchent-emeuvent-et-inspirent\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Des moments inoubliables qui touchent, \u00e9meuvent et inspirent<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Les Cliff Divers \u00e9merveillent leur public avec leurs spectacles \u00e9poustouflants. En collaboration avec nos clients et partenaires, nous aspirons \u00e0 continuer de cr\u00e9er de tels moments en 2025. <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 08.01.2025|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-36532 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/human-after-all-humaniser-la-durabilite\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/sichtweise-bild-noah-buscher-final-1024x683.jpg\" class=\"attachment-large size-large wp-image-36819\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/sichtweise-bild-noah-buscher-final-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/sichtweise-bild-noah-buscher-final-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/sichtweise-bild-noah-buscher-final-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/sichtweise-bild-noah-buscher-final-1536x1025.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/12\/sichtweise-bild-noah-buscher-final.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/human-after-all-humaniser-la-durabilite\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Human After All : Humaniser la durabilit\u00e9<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Rapprocher la durabilit\u00e9 : D\u00e9couvrez comment les entreprises peuvent humaniser la communication ESG pour inspirer l'action et \u00e9tablir des liens significatifs avec leurs publics.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 10.12.2024|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-36417 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/le-pouvoir-des-images-iconiques\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"628\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/10\/istock-2168649423-1024x628.jpg\" class=\"attachment-large size-large wp-image-36363\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/10\/istock-2168649423-1024x628.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/10\/istock-2168649423-300x184.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/10\/istock-2168649423-768x471.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/10\/istock-2168649423-1536x942.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/10\/istock-2168649423.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/le-pouvoir-des-images-iconiques\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Le pouvoir des images iconiques<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Que ce soit lors de situations historiques telles que la tentative d\u2019attentat de Donald Trump ou de grands \u00e9v\u00e9nements mondiaux comme les Jeux olympiques, les images qui captent des \u00e9motions et des instants particuliers restent dans la m\u00e9moire individuelle et collective pendant des ann\u00e9es. Pour marquer les esprits, ces images doivent aujourd\u2019hui \u00eatre en mesure de devenir des \u00abm\u00e8mes\u00bb.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 15.10.2024|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-36114 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/la-touche-locale-fait-toute-la-difference\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/07\/istock-1440139740-1024x683.jpg\" class=\"attachment-large size-large wp-image-36142\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/07\/istock-1440139740-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/07\/istock-1440139740-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/07\/istock-1440139740-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/07\/istock-1440139740-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/07\/istock-1440139740.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/la-touche-locale-fait-toute-la-difference\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">La touche locale fait toute la diff\u00e9rence<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">La qualit\u00e9 et la compr\u00e9hension culturelle sont indispensables si l\u2019on veut remporter des succ\u00e8s m\u00e9diatiques en Suisse.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 30.07.2024|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-35862 post type-post status-publish format-standard has-post-thumbnail hentry category-apercus\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/evenement-annuel-2024-rencontres-memorables-a-lagence\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/06\/ct31415-1024x683.jpg\" class=\"attachment-large size-large wp-image-35757\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/06\/ct31415-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/06\/ct31415-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/06\/ct31415-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/06\/ct31415-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/06\/ct31415.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--apercus\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/apercus\/\">\n\t\t\t\t\t\tAper\u00e7us\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/evenement-annuel-2024-rencontres-memorables-a-lagence\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">\u00c9v\u00e9nement annuel 2024: Rencontres M\u00e9morables \u00e0 l&#8217;Agence<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Chaque ann\u00e9e, nous rencontrons nos clients, partenaires et amis, pour r\u00e9affirmer notre conviction que l\u2019humain est au centre de tout ce que nous faisons, pas seulement dans la communication.  Le dernier 13 juin, nous nous sommes r\u00e9unis \u00e0 nouveau. La soir\u00e9e fut remplie de moments joyeux, de discussions stimulantes et de plaisirs gastronomiques.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 26.06.2024|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-35558 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/choc-culturel-les-outils-collaboratifs-sur-le-lieu-de-travail\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/04\/ananas-sichtweise-dt-1024x683.jpg\" class=\"attachment-large size-large wp-image-35449\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/04\/ananas-sichtweise-dt-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/04\/ananas-sichtweise-dt-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/04\/ananas-sichtweise-dt-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/04\/ananas-sichtweise-dt-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/04\/ananas-sichtweise-dt.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/choc-culturel-les-outils-collaboratifs-sur-le-lieu-de-travail\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Choc culturel: les outils collaboratifs sur le lieu de travail<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Il en va du lancement des outils collaboratifs comme de l\u2019ananas sur la pizza: c\u2019est un choc culturel auquel il faut s\u2019habituer. <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 30.04.2024|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-34999 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/choc-culturel-a-tokyo-zoom-sur-les-bonnes-manieres-suisses\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/02\/sichtweise-1024x768.jpeg\" class=\"attachment-large size-large wp-image-34897\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/02\/sichtweise-1024x768.jpeg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/02\/sichtweise-300x225.jpeg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/02\/sichtweise-768x576.jpeg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/02\/sichtweise-1536x1152.jpeg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2024\/02\/sichtweise.jpeg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/choc-culturel-a-tokyo-zoom-sur-les-bonnes-manieres-suisses\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Choc culturel \u00e0 Tokyo: zoom sur les bonnes mani\u00e8res suisses<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Les rencontres inhabituelles incitent \u00e0 la r\u00e9flexion. Devrions-nous nous inspirer du Japon et de son formalisme?<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 27.02.2024|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-34694 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/ignorer-les-actualites-nest-pas-une-solution\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"790\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/11\/chris-yang-ecwovyee87s-unsplash-1024x790.jpg\" class=\"attachment-large size-large wp-image-34654\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/11\/chris-yang-ecwovyee87s-unsplash-1024x790.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/11\/chris-yang-ecwovyee87s-unsplash-300x232.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/11\/chris-yang-ecwovyee87s-unsplash-768x593.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/11\/chris-yang-ecwovyee87s-unsplash-1536x1186.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/11\/chris-yang-ecwovyee87s-unsplash.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/ignorer-les-actualites-nest-pas-une-solution\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Ignorer les actualit\u00e9s n\u2019est pas une solution<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">De nombreuses personnes ignorent d\u00e9lib\u00e9r\u00e9ment les actualit\u00e9s. Avec quelles cons\u00e9quences? Exp\u00e9rimentation et plaidoyer pour une consommation critique d\u2019informations.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 27.11.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-34628 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/code-de-conduite-interespeces-communiquer-avec-les-animaux\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"601\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/10\/interspezies-knigge-1024x601.jpg\" class=\"attachment-large size-large wp-image-34526\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/10\/interspezies-knigge-1024x601.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/10\/interspezies-knigge-300x176.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/10\/interspezies-knigge-768x450.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/10\/interspezies-knigge-1536x901.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/10\/interspezies-knigge.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/code-de-conduite-interespeces-communiquer-avec-les-animaux\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Code de conduite interesp\u00e8ces: communiquer avec les animaux<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Il n\u2019existe que peu de r\u00e8gles de savoir-vivre dans la communication avec les animaux non humains. Une r\u00e9flexion sur la cohabitation polie entre esp\u00e8ces.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 10.10.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-34432 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/shootings-photo-encore-utiles-ou-en-passe-detre-remplaces-par-lia\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/livio-ki-linkedin-1024x535.png\" class=\"attachment-large size-large wp-image-34326\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/livio-ki-linkedin-1024x535.png 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/livio-ki-linkedin-300x157.png 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/livio-ki-linkedin-768x401.png 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/livio-ki-linkedin.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/shootings-photo-encore-utiles-ou-en-passe-detre-remplaces-par-lia\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Shootings photo: encore utiles ou en passe d&#8217;\u00eatre remplac\u00e9s par l\u2019IA?<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">L\u2019arriv\u00e9e de l\u2019IA g\u00e9n\u00e9rative dans la cr\u00e9ation au quotidien a permis l\u2019\u00e9mergence d\u2019un tout nouveau type d\u2019images. Mais quelles en sont les cons\u00e9quences pour la communication d\u2019entreprise? Et quelle est d\u00e9sormais la pertinence des sources traditionnelles de photos, \u00e0 savoir les photographes professionnels, les banques d\u2019images ou nos smartphones? Voici quelques \u00e9l\u00e9ments de r\u00e9ponses.  <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 05.09.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-34255 post type-post status-publish format-standard has-post-thumbnail hentry category-en-ce-qui-nous-concerne\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/open-up-accompagne-la-communication-du-projet-de-tunnel-tasch-zermatt\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/taesch-mattertal-2022-mgbahn-02-1024x683.jpg\" class=\"attachment-large size-large wp-image-34176\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/taesch-mattertal-2022-mgbahn-02-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/taesch-mattertal-2022-mgbahn-02-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/taesch-mattertal-2022-mgbahn-02-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/taesch-mattertal-2022-mgbahn-02-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/09\/taesch-mattertal-2022-mgbahn-02.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--en-ce-qui-nous-concerne\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/en-ce-qui-nous-concerne\/\">\n\t\t\t\t\t\tEn ce qui nous concerne\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/open-up-accompagne-la-communication-du-projet-de-tunnel-tasch-zermatt\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">open up accompagne la communication du projet de tunnel T\u00e4sch-Zermatt<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">La Matterhorn Gotthard Bahn pr\u00e9voit la construction d\u2019un nouveau tunnel ferroviaire. Le projet vise \u00e0 \u00e9tablir une liaison de transports publics s\u00fbre vers Zermatt et \u00e0 \u00e9largir l\u2019offre. L\u2019agence zurichoise open up accompagne la communication du projet et prend en charge le branding.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 04.09.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-34096 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/les-medias-ont-besoin-de-davantage-de-femmes\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/sichtweise-juli-unsplash-prio-2-1024x576.jpg\" class=\"attachment-large size-large wp-image-34041\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/sichtweise-juli-unsplash-prio-2-1024x576.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/sichtweise-juli-unsplash-prio-2-300x169.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/sichtweise-juli-unsplash-prio-2-768x432.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/sichtweise-juli-unsplash-prio-2-1536x864.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/sichtweise-juli-unsplash-prio-2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/les-medias-ont-besoin-de-davantage-de-femmes\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Les m\u00e9dias ont besoin de davantage de femmes<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Les femmes restent encore sous-repr\u00e9sent\u00e9es dans les m\u00e9dias suisses. Les chiffres mettent en \u00e9vidence l\u2019ampleur de l\u2019\u00e9cart de genre dans les m\u00e9dias.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 25.07.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-33987 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/jattends-aussi-dune-agence-une-attitude-critique\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/angela-scalese-senevita-portait-16384-1024x683.jpg\" class=\"attachment-large size-large wp-image-33923\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/angela-scalese-senevita-portait-16384-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/angela-scalese-senevita-portait-16384-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/angela-scalese-senevita-portait-16384-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/angela-scalese-senevita-portait-16384-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/07\/angela-scalese-senevita-portait-16384.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/jattends-aussi-dune-agence-une-attitude-critique\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">J\u2019attends aussi d\u2019une agence une attitude critique<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Comment nos clientes et clients vivent-ils la collaboration avec open up ? C\u2019est la question que nous avons pos\u00e9e \u00e0 Angela Scalese. Elle est porte-parole chez Senevita, un prestataire de services de soins pour personnes \u00e2g\u00e9es que nous assistons depuis 2022 pour ses relations avec les m\u00e9dias.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 12.07.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-33883 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/la-concision-ca-paye\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"734\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/bored2-1024x734.jpg\" class=\"attachment-large size-large wp-image-33642\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/bored2-1024x734.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/bored2-300x215.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/bored2-768x550.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/bored2-1536x1101.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/bored2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/la-concision-ca-paye\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">La concision, \u00e7a paye<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">R\u00e9sumer un th\u00e8me et pr\u00e9senter un sujet complexe de mani\u00e8re compr\u00e9hensible par les profanes: y parvenir permet de retenir l\u2019attention de son lecteur et d\u2019en venir plus rapi-dement au but.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 28.06.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-33627 post type-post status-publish format-standard has-post-thumbnail hentry category-einblicke\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/soiree-de-lancement-de-lete-dans-le-quartier-4-de-zurich\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"681\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/29-s-248-1024x681.jpg\" class=\"attachment-large size-large wp-image-33352\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/29-s-248-1024x681.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/29-s-248-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/29-s-248-768x511.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/29-s-248-1536x1022.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/06\/29-s-248.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--einblicke\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/category\/einblicke\/\">\n\t\t\t\t\t\tEinblicke\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/soiree-de-lancement-de-lete-dans-le-quartier-4-de-zurich\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Soir\u00e9e de lancement de l\u2019\u00e9t\u00e9 dans le quartier 4 de Zurich<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Le 8 juin dernier, nous avons pu profiter d'une douce soir\u00e9e de d\u00e9but d'\u00e9t\u00e9 avec nos clients et partenaires, dans une ambiance d\u00e9tendue et chaleureuse.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 12.06.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-33260 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/comment-capter-son-auditoire\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/05\/ganz-ohr-1024x683.jpg\" class=\"attachment-large size-large wp-image-33213\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/05\/ganz-ohr-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/05\/ganz-ohr-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/05\/ganz-ohr-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/05\/ganz-ohr.jpg 1384w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/comment-capter-son-auditoire\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Comment capter son auditoire<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Le saviez-vous? L\u2019\u00e9criture pour l\u2019oreille et l\u2019\u00e9criture pour l\u2019\u0153il r\u00e9pondent \u00e0 des r\u00e8gles tr\u00e8s diff\u00e9rentes. D\u00e9couvrez ici quelques astuces.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 15.05.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-33181 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/des-euphemismes-ou-de-lenjolivement-de-la-realite\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"633\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/04\/wolf-in-sheeps-clothing-gbdaead10f-1920-1024x633.jpg\" class=\"attachment-large size-large wp-image-33030\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/04\/wolf-in-sheeps-clothing-gbdaead10f-1920-1024x633.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/04\/wolf-in-sheeps-clothing-gbdaead10f-1920-300x185.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/04\/wolf-in-sheeps-clothing-gbdaead10f-1920-768x475.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/04\/wolf-in-sheeps-clothing-gbdaead10f-1920-1536x950.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/04\/wolf-in-sheeps-clothing-gbdaead10f-1920.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/des-euphemismes-ou-de-lenjolivement-de-la-realite\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Des euph\u00e9mismes, ou de l\u2019enjolivement de la r\u00e9alit\u00e9<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">\u00abRendements n\u00e9gatifs\u00bb, \u00abtechnicien de surface\u00bb ou encore \u00abpr\u00e9cariat\u00bb: il ne se passe pas un jour sans que nous ne croisions une version enjoliv\u00e9e d\u2019un terme consid\u00e9r\u00e9 comme d\u00e9plaisant.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 19.04.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-32739 post type-post status-publish format-standard has-post-thumbnail hentry category-en-ce-qui-nous-concerne\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/google-suisse-engage-open-up-pour-ses-relations-publiques\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/19-06-30-google-f-zurich-0380-1024x682.jpg\" class=\"attachment-large size-large wp-image-32724\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/19-06-30-google-f-zurich-0380-1024x682.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/19-06-30-google-f-zurich-0380-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/19-06-30-google-f-zurich-0380-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/19-06-30-google-f-zurich-0380-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/19-06-30-google-f-zurich-0380.jpg 1913w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--en-ce-qui-nous-concerne\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/en-ce-qui-nous-concerne\/\">\n\t\t\t\t\t\tEn ce qui nous concerne\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/google-suisse-engage-open-up-pour-ses-relations-publiques\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Google Suisse engage open up pour ses relations publiques<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">\u00c0 partir d'avril 2023, Google Suisse s'appuie sur l'expertise en communication et le r\u00e9seau de l'agence de communication et de relations publiques open up.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 30.03.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-32821 post type-post status-publish format-standard has-post-thumbnail hentry category-en-ce-qui-nous-concerne\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/le-service-de-psychiatrie-de-lucerne-et-open-up-abordent-la-question-du-suicide\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/people-2559723-960-720.jpg\" class=\"attachment-large size-large wp-image-32410\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/people-2559723-960-720.jpg 960w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/people-2559723-960-720-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/03\/people-2559723-960-720-768x512.jpg 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--en-ce-qui-nous-concerne\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/en-ce-qui-nous-concerne\/\">\n\t\t\t\t\t\tEn ce qui nous concerne\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/le-service-de-psychiatrie-de-lucerne-et-open-up-abordent-la-question-du-suicide\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Le Service de psychiatrie de Lucerne et open up abordent la question du suicide<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Parler ouvertement de ses pens\u00e9es suicidaires vous lie \u00e0 la vie - tel est le message central de la nouvelle vid\u00e9o des campagnes du projet de pr\u00e9vention du suicide SERO. <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 29.03.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-31461 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/agences-de-relations-publiques-et-juristes-une-alliance-strategique\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"496\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/istock-1175009997-1024x496.jpg\" class=\"attachment-large size-large wp-image-31546\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/istock-1175009997-1024x496.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/istock-1175009997-300x145.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/istock-1175009997-768x372.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/istock-1175009997.jpg 1471w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/agences-de-relations-publiques-et-juristes-une-alliance-strategique\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Agences de relations publiques et juristes: une alliance strat\u00e9gique<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">On pense souvent que les relations publiques et les services juridiques sont toujours en d\u00e9saccord. Le clich\u00e9 classique est celui d'un responsable des relations publiques qui propose une id\u00e9e pour se voir opposer une fin de non-recevoir par l'avocat pr\u00e9sent dans la pi\u00e8ce car cela pourrait, selon lui, exposer l'organisation \u00e0 une \u00e9norme responsabilit\u00e9.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 21.02.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-31065 post type-post status-publish format-standard has-post-thumbnail hentry category-en-ce-qui-nous-concerne\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/abrdn-investments-switzerland-choisit-open-up\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/abrdn-header.jpg\" class=\"attachment-large size-large wp-image-31056\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/abrdn-header.jpg 900w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/abrdn-header-300x169.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/02\/abrdn-header-768x432.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--en-ce-qui-nous-concerne\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/en-ce-qui-nous-concerne\/\">\n\t\t\t\t\t\tEn ce qui nous concerne\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/abrdn-investments-switzerland-choisit-open-up\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">abrdn Investments Switzerland choisit open up<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">La soci\u00e9t\u00e9 d\u2019investissement mondial abrdn mise sur la communication et s\u2019appuie d\u00e9sormais sur l\u2019expertise et le r\u00e9seau de l\u2019agence de communication et de relations publiques en Suisse. abrdn est l\u2019un des plus grands gestionnaires d\u2019actifs au monde, g\u00e9rant plus de CHF 10 milliards d\u2019actifs de clients en Suisse. <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 07.02.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-31073 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/que-dit-la-girafe\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/01\/giraffes-gdf78b5820-1920-1024x683.jpg\" class=\"attachment-large size-large wp-image-30942\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/01\/giraffes-gdf78b5820-1920-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/01\/giraffes-gdf78b5820-1920-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/01\/giraffes-gdf78b5820-1920-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/01\/giraffes-gdf78b5820-1920-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2023\/01\/giraffes-gdf78b5820-1920.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/que-dit-la-girafe\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Que dit la girafe?<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">\u00c0 quoi pensez-vous quand vous voyez une girafe? Probablement pas dans un premier temps \u00e0 la \u00abCommunication non-violente\u00bb. Ce que la girafe a \u00e0 voir avec la communication et ce que nous pouvons en apprendre.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 16.01.2023|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-29284 post type-post status-publish format-standard has-post-thumbnail hentry category-einblicke\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/evenement-annuel-liberte-sans-limites-et-ciel-sans-nuages\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/09\/3-20220908-openup-omp-005-1024x683.jpg\" class=\"attachment-large size-large wp-image-28248\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/09\/3-20220908-openup-omp-005-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/09\/3-20220908-openup-omp-005-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/09\/3-20220908-openup-omp-005-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/09\/3-20220908-openup-omp-005-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/09\/3-20220908-openup-omp-005.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--einblicke\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/category\/einblicke\/\">\n\t\t\t\t\t\tEinblicke\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/evenement-annuel-liberte-sans-limites-et-ciel-sans-nuages\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">\u00c9v\u00e9nement annuel: Libert\u00e9 sans limites et ciel sans nuages<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Le 8 septembre 2022, lors de l'une des derni\u00e8res journ\u00e9es de fin d'\u00e9t\u00e9, les rires, les discussions anim\u00e9es et les toasts aux exp\u00e9riences communes se sont multipli\u00e9s, tant \u00e0 l'agence que sur notre terrasse sur les toits de Zurich. Avec nos invit\u00e9s, nous avons profit\u00e9 d'une soir\u00e9e d\u00e9contract\u00e9e et fun lors de l'\u00e9v\u00e9nement annuel 2022.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 21.09.2022|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-27924 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/bilder-und-ihre-geschichten-fr\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/08\/bild-sichtweise-2-1024x682.jpg\" class=\"attachment-large size-large wp-image-27789\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/08\/bild-sichtweise-2-1024x682.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/08\/bild-sichtweise-2-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/08\/bild-sichtweise-2-768x511.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/08\/bild-sichtweise-2-1536x1022.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/08\/bild-sichtweise-2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/bilder-und-ihre-geschichten-fr\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Les images et leurs histoires<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Qu'il s'agisse de photographies spectaculaires d'animaux sauvages sur Instagram ou de portraits cr\u00e9atifs sur un site web professionnel : les images fascinent. Et on ne peut plus s'en passer, que ce soit sur les r\u00e9seaux sociaux ou dans la communication d'entreprise. <\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 09.08.2022|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-28680 post type-post status-publish format-standard has-post-thumbnail hentry category-points-de-vue\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/les-medias-du-service-public-sous-pression\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/04\/sichtweise-fb-1024x683.jpg\" class=\"attachment-large size-large wp-image-27737\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/04\/sichtweise-fb-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/04\/sichtweise-fb-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/04\/sichtweise-fb-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/04\/sichtweise-fb.jpg 1254w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--points-de-vue\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/points-de-vue\/\">\n\t\t\t\t\t\tPoints de vue\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/les-medias-du-service-public-sous-pression\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">Les m\u00e9dias du service public sous pression<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">Le paysage m\u00e9diatique traditionnel vacille dangereusement. Les m\u00e9dias du service public, en particulier, sont mis sous pression, que ce soit par des gouvernements autoritaires ou populistes, des entreprises de m\u00e9dias purement orient\u00e9es vers le profit ou des g\u00e9ants de l'Internet et des m\u00e9dias sociaux.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 06.04.2022|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><div class=\"ee-grid__item ee-loop__item\"><article class=\"ee-post post-28682 post type-post status-publish format-standard has-post-thumbnail hentry category-en-ce-qui-nous-concerne\"><a class=\"ee-media ee-post__media\" href=\"https:\/\/www.open-up.ch\/fr\/open-up-ouvre-un-bureau-a-geneve\/\"><div class=\"ee-post__media__thumbnail ee-media__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/03\/nb-website-auswahl-kb-1024x683.jpg\" class=\"attachment-large size-large wp-image-27734\" alt=\"\" srcset=\"https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/03\/nb-website-auswahl-kb-1024x683.jpg 1024w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/03\/nb-website-auswahl-kb-300x200.jpg 300w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/03\/nb-website-auswahl-kb-768x512.jpg 768w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/03\/nb-website-auswahl-kb-1536x1024.jpg 1536w, https:\/\/www.open-up.ch\/wp-content\/uploads\/2022\/03\/nb-website-auswahl-kb.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><div class=\"ee-post__media__overlay ee-media__overlay\"><\/div><\/a><!-- .ee-post__media --><div class=\"ee-post__body ee-post__area\">\t\t<ul class=\"ee-post__terms\">\n\n\t\t\t\n\t\t\t\n\t\t\t\t<li class=\"ee-post__terms__term ee-term ee-term--en-ce-qui-nous-concerne\">\n\t\t\t\t\t<a class=\"ee-post__terms__link ee-term__link\" href=\"https:\/\/www.open-up.ch\/fr\/category\/en-ce-qui-nous-concerne\/\">\n\t\t\t\t\t\tEn ce qui nous concerne\t\t\t\t\t<\/a><span class=\"ee-post__terms__separator\">\u00b7<\/span>\t\t\t\t<\/li>\n\n\t\t\t\t\t<\/ul>\n\t\t<a href=\"https:\/\/www.open-up.ch\/fr\/open-up-ouvre-un-bureau-a-geneve\/\" class=\"ee-post__title\">\n\t\t\t<h4 class=\"ee-post__title__heading\">open up ouvre un bureau \u00e0 Gen\u00e8ve<\/h4>\n\t\t<\/a><div class=\"ee-post__excerpt\">L'agence de communication open up s'\u00e9tend en Suisse romande. Le nouveau bureau au c\u0153ur de Gen\u00e8ve est dirig\u00e9 par Nabila Bouzouina, consultante en communication exp\u00e9riment\u00e9e. L'agence, active au niveau national, r\u00e9pond ainsi \u00e0 un besoin important de ses clients.<\/div><div class=\"ee-post__metas ee-post__metas--has-metas\"><ul class=\"ee-post__metas__list display--\"><li class=\"ee-post__meta ee-post__meta--date ee-post__metas__date\"> 10.03.2022|<span class=\"ee-post__meta__separator\">\u00b7<\/span><\/li><\/ul><\/div><\/div><!-- .ee-post__body --><\/article><!-- .ee-post --><\/div><!-- .ee-loop__item --><\/div><!-- .ee-loop -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-76d7976 elementor-hidden-tablet\" data-id=\"76d7976\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30a2a28 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-facebook-page\" data-id=\"30a2a28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"facebook-page.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-facebook-widget fb-page\" data-href=\"https:\/\/www.facebook.com\/openupAG\/\" data-tabs=\"timeline\" data-height=\"500px\" data-width=\"500px\" data-small-header=\"false\" data-hide-cover=\"false\" data-show-facepile=\"true\" data-hide-cta=\"false\" style=\"min-height: 1px;height:500px\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd2d987 elementor-widget elementor-widget-html\" data-id=\"bd2d987\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"linkedin\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- Elfsight LinkedIn Feed | Untitled LinkedIn Feed -->\r\n<script src=\"https:\/\/static.elfsight.com\/platform\/platform.js\" async><\/script>\r\n<div class=\"elfsight-app-156863ff-f64f-4d38-80ea-bf1886d816ec\" data-elfsight-app-lazy><\/div>\r\n\r\n\r\n<style>\r\n    #linkedin .LoadMoreButton__Container-sc-99duct-0{\r\n        display: none !important;\r\n    }\r\n    #eapps-linkedin-feed\r\n    \r\n<\/style>\r\n\r\n<script>\r\n    document.addEventListener(\"DOMContentLoaded\", function () {\r\n  const interval = setInterval(() => {\r\n    const target = document.querySelector(\r\n      '#eapps-linkedin-feed-156863ff-f64f-4d38-80ea-bf1886d816ec > div > div > div > div[class*=\"WidgetBackground__Content\"] > a'\r\n    );\r\n    if (target) {\r\n      target.style.setProperty(\"display\", \"none\", \"important\");\r\n      clearInterval(interval);\r\n    }\r\n  }, 300);\r\n});\r\n\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b091844 elementor-section-full_width left right elementor-section-height-default elementor-section-height-default\" data-id=\"b091844\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4812d41\" data-id=\"4812d41\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-60fa5cf elementor-widget elementor-widget-ee-breadcrumbs\" data-id=\"60fa5cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ee-breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"ee-breadcrumbs\" itemscope=\"\" itemtype=\"http:\/\/schema.org\/BreadcrumbList\"><\/ul>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f60d642 elementor-section-stretched elementor-section-full_width linkcolorgreen elementor-section-height-default elementor-section-height-default\" data-id=\"f60d642\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d0ca25\" data-id=\"4d0ca25\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-302d831 elementor-widget elementor-widget-spacer\" data-id=\"302d831\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>openHub filtrer par: Aper\u00e7us Points de vue En ce qui nous concerne &nbsp; &nbsp; Sichtweisen \u00b7 Was wir vom Umgang mit KI \u00fcber Kommunikation lernen k\u00f6nnen W\u00e4hrend wir an den perfekten Prompts f\u00fcr KI-Tools t\u00fcfteln, vergessen wir gerne, dass wir auch unsere zwischenmenschliche Kommunikation optimieren k\u00f6nnen. F\u00fcr beides gelten \u00e4hnliche Grunds\u00e4tze. 28.07.2025|\u00b7 In eigener Sache &#8230; <a title=\"open up ouvre un bureau \u00e0 Gen\u00e8ve\" class=\"read-more\" href=\"https:\/\/www.open-up.ch\/fr\/open-up-ouvre-un-bureau-a-geneve\/\">Lire la suite<span class=\"screen-reader-text\">open up ouvre un bureau \u00e0 Gen\u00e8ve<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-29163","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Articles de blog, News &amp; Events | openHub | open up<\/title>\n<meta name=\"description\" content=\"Lisez les derni\u00e8res nouvelles et les derniers articles de blog d&#039;open up et de nos canaux de m\u00e9dias sociaux. 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