open up to communicate for Groupe Mutuel

Groupe Mutuel insurance company has entrusted its communications in German-speaking Switzerland to Zurich PR and communications agency open up. Groupe Mutuel is one of Switzerland’s leading health insurers. Based in Martigny in Canton Valais, the company also offers a comprehensive range of additional insurance for private and corporate customers.

open up’s work in connection with the account ranges from media relations to consulting on all matters related to corporate communications. As an insurer, Groupe Mutuel’s has to balance social, political and corporate responsibility. Providing the company with communications sup-port is a complex and exciting challenge that open up embraces.

«Ongoing communication builds customer trust in the organisation, and is something that’s very important to us. We’re delighted to be working with open up, a partner with an outstanding track record», says Paul Rabaglia, CEO of Groupe Mutuel.

Groupe Mutuel currently has more than a million customers insured under its mandatory basic insurance – around 473,000 of whom live in German-speaking Switzerland. Overall, more than 1.4 million private individuals and 22,000 corporate customers place their trust in the insurer. Groupe Mutuel currently generates total revenues of more than CHF 5.6 billion. Alongside health insurance the company offers life insurance, pension solutions and property insurance for pri-vate customers plus daily benefits, accident insurance (UVG) and occupational pensions (BVG) for corporates.