Zermatt Bergbahnen AG (ZBAG) is the biggest cable car and lift company in Switzerland. Its offering attracts sports enthusiasts, tourists and day-trippers from all over the world. In 2018 the company completed construction of the world’s highest-altitude 3S (three-cable) lift on the Klein Matterhorn.
The project in book form
Custom media
Our role
open up worked with the Metaloop design agency to create a book on the history, origins and significance of the Matterhorn glacier ride, as well as providing the necessary copy.
Services
Designing the structure and content of the book
Research and interviews with those involved
Working up the history section
Creating various types of text
Involved in selecting pictures
The project in book form
Custom publishing
Our role
open up worked with the Metaloop design agency to create a book on the history, origins and significance of the Matterhorn glacier ride, as well as providing the necessary copy.
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