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Laureus Foundation Switzerland

The Laureus Switzerland Foundation runs social sports projects involving more than 10,00 children in Switzerland every year, and is one of eight national foundations within a global organisation. The goal of the foundation is to use sports to enable children and young people to lead a positive and self-determined life.

Sport has the power to change lives

        Strategic advice

Our role

Laureus works via social sports projects to give young people a brighter future. Communicating around its preventive work and the projects it funds requires an approach that takes account of all the stakeholders of the kids involved, donors and ambassadors.

Services

  • Formulating detailed vision, mission and inspiration
  • Developing communications and content strategy
  • Advising management on all communications-related matters
  • Designing and producing all the foundation’s products
  • Agenda planning to harness all communications channels
  • Project and partner management for communications projects

Sport has the power to change lives

     Strategic advice

Our role

Laureus works via social sports projects to give young people a brighter future. Communicating around its preventive work and the projects it funds requires an approach that takes account of all the stakeholders of the kids involved, donors and ambassadors.

Services

  • Formulating detailed vision, mission and inspiration
  • Developing communications and content strategy
  • Advising management on all communications-related matters
  • Designing and producing all the foundation’s products
  • Agenda planning to harness all communications channels
  • Project and partner management for communications projects

Communicating the foundation’s work

        Custom media

Our role

The foundation’s dialogue groups are diverse and have a wide range of different needs. open up’s work focuses on presenting the foundation’s activities in a form appropriate to the various audiences to give it a clear profile.

Services

  • Developing a coordinated content strategy
  • Advising on communications and their implementation
  • Writing copy for digital and print media
  • Developing a visual language to portray the foundation’s work
  • Involving ambassadors within the scope of their engagement
  • Briefing and production support

Communicating the foundation’s work

     Custom media

Our role

The foundation’s dialogue groups are diverse and have a wide range of different needs. open up’s work focuses on presenting the foundation’s activities in a form appropriate to the various audiences to give it a clear profile.

Services

  • Developing a coordinated content strategy
  • Advising on communications and their implementation
  • Writing copy for digital and print media
  • Developing a visual language to portray the foundation’s work
  • Involving ambassadors within the scope of their engagement
  • Briefing and production support

Getting projects publicity

        Media Relations

Our role

open up’s role is to make people aware of the foundation’s diverse activities. Besides announcing new ambassadors, communicating the content of projects and project visits, this also includes managing charity events.

Services

  • Fostering relations with key media and reputation management
  • Writing and issuing media releases
  • Active topic placement and defining key messages
  • Creating Q&As, media kits and ambassador briefings
  • Acting as an operational media office
  • Supporting charity events and project visits
  • Looking after representatives of the media at events

Getting projects publicity

    Media Relations

Our role

open up’s role is to make people aware of the foundation’s diverse activities. Besides announcing new ambassadors, communicating the content of projects and project visits, this also includes managing charity events.